Kangaroos Are Not Shoes is a campaign raising awareness of the commercial kangaroo industry in Australia, responsible each year for shooting and killing millions of wild kangaroos in their native habitat. The Commercial Kangaroo industry is in large part driven by the demand for kangaroo skin used to manufacture soccer cleats. The Campaign’s first task is to persuade Nike, the world’s largest athletic wear brand and our northwest neighbor, to rid its supply chain of kangaroo skin.
The Center for a Humane Economy, Inc. (“the Center”) is the first animal welfare organization to focus solely on promoting a more humane economy through corporate engagement and advocacy and focusing on all animals. To realize its mission, the Center works with companies to soften or eliminate adverse impacts on animals in their production practices, supply chains, and research and development activities. The transition from harmful to harmless animal practices is encouraged as we seek corporate partners to be agents of change. The Center engages with stakeholders through direct dialogue, advocacy letters, shareholder proposals, social media and strategic campaigns.
The Animal Wellness Action-SPCA International partnership
By Meredith Ayan
SPCA International works to build strong partnerships with organizations doing important animal welfare work around the globe. This model brings strength to our sector and increases our impact. I am thrilled to announce a new partnership with Animal Wellness Action on a new campaign Kangaroos Are Not Shoes! This vital advocacy effort calls for ending the use of kangaroo leather in shoe manufacturing.
The following Q&A is a conversation I had with Wayne Pacelle, the founder of Animal Wellness Action, about our work in Australia and the new partnership between our organizations.